Why Story Worlds Matter (+7 Worldbuilding Tips with Examples)
Story worlds let you travel without even moving your feet. We’ve come to terms with our world with all its good and bad, but the sense of adventure drives us to immerse ourselves in different worlds. Because there’s too much to explore in those universes that we don’t see here. None of us knew we […]
How Can Brand Mascots Grow Your Business?
Mascots have been around for many, many years. Ronald McDonald and his farm put burgers in our hands for years, Tony the Tiger reminded us how GRR-R-REAT Frosties were, Colonel Sanders invented a recipe that was finger-lickin’ good, and Geico’s Martin told us that with only 15 minutes of our time, we could save 15% […]
