88 Dynasty

In the world of NFTs, creating amazing art is just the start. The real challenge is attracting buyers, especially with a theme of good fortune and prosperity. Despite the unique and beautiful art of the “88 Dynasty” collection, it needed to stand out in a crowded market.

Our goal was to ensure “88 Dynasty” met its sales targets by using a smart marketing strategy. We needed to raise awareness about the Lion Masters, engage potential buyers with compelling content, and build a strong brand presence in the NFT space.

We started by researching the NFT market to understand trends and identify the target audience. Learning from successful NFT launches helped us shape our strategy.
We focused on video marketing to promote “88 Dynasty.” We created an amazing teaser, NFT cycles, and animated loops. Video marketing is great for showcasing digital art because it captures attention and engages viewers. Videos allow us to highlight the details and traits of the artwork dynamically. They also make it easy to share the story of the Lion Masters and the cultural significance of the collection on social media.
The NFT cycles and animated loops added motion and interactivity and made the collection more visually attractive. These animations kept viewers engaged longer and made the collection stand out from static images.