OVERVIEW
These days, the internet is all about content. From YouTube to TikTok, everyone is constantly sharing videos, reels, and stories. When it comes to content that has the potential to go viral, event-based stuff, like holiday videos, really stands out. These types of videos not only grab people’s attention but also show that a brand or agency is in tune with its audience.
THE MAGIC OF EVENT-BASED CONTENT
Event-based content, especially holiday videos, hits home with people. During festive times, folks love sharing things that capture the spirit of the season. This creates the perfect opportunity for videos to spread quickly and widely, going viral in no time. When brands create content around events like Christmas, it shows they care about what’s important to their audience, building a stronger connection and loyalty.
NAILING THE CHRISTMAS VIDEO CONCEPT
One of the main challenges with creating content, especially short ones for social media, is making a big impact in a small amount of time. It’s all about the concept—having that little yet powerful idea that really resonates with viewers.
Our approach for the Christmas video was unique. We decided to mix our own office vibe and identity with the famous snow globe of Christmas. This was a chance to show off our animation production skills while sending a beautiful “Merry Christmas” to our clients and audience.
THE RESULT
The result was fantastic—our clients and audience loved the video! It quickly racked up many views, shares, and comments, spreading across social media. People didn’t just watch it—they connected with it, reminding them of the joy and warmth of the holiday season.
